TC Top Picks Berlin 2019: Stormly

[Music] Well thanks for joining us on stage Thanks for having me here yeah yeah Absolutely uh you might tell me a little Bit about yourself and the company sure My name is Alex I'm a co-founder of Sterling it's an AI powered analytics Platform that works as a data consultant So it's Unique because we work on the Concept of templates each template is Like a black box and it consists of Bunch of AI elements So let's say you have e-commerce product Like a web shop so all you have to do is Enter our Marketplace pick one of the Templates that are based on a specific Business case so for example shopping Cart abandonment Um or aha moment and then after Uploading your data the system is giving You automatically insights about your Product so what kind of insights are we Talking about let's say that I have a Web shop like you were talking about and I was selling jewelry that I make or Something like that is it like well this Isn't selling very well and this is or This tends to sell in this season or What kind of insights would I be getting For example I think for Spotify it used To be that uh if five if people listen To five songs they're most likely to buy A premium package basing on these Results you can automatically build a

Model that will recommend the products That your customers are most likely to Buy and like real real time on your Website so there's like a lot of Functionalities it is quite flexible Also what kind of template you want and So on and the most most importantly most Of the actions that currently you have To do manually with other products like Mixpanel or Google analytics they're Automated so you lost you'll save a lot Of time and also money yeah I was going To say because there are there are lots Of companies that are using AI to Provide this kind of analytic service And that kinds of insight so how do you Set yourself apart by automating more Making it easier to access I think our Uniqueness is also that actually we're a Very big product at the moment we didn't Like follow the fashionable Lean Startup Way to to do it so like find a small Functionality and then release it we Actually built a big product because we Think this is the only way to compete With the biggest players in the market Um also special about this is that Actually you can ditch all the other Platforms and use only this one so all The small functionalities of other Platforms are accumulated in stormling And also most of the things that you Have to do manually in other platforms Are automated I think that is most

Important well thanks for joining us Here today sounds great